Designed around “discreet, classic elegance and carefully considered simplicity,” Lindberg glasses are famed for their unparalleled quality and style. Lindberg is considered to be the leading brand in “purist optical design” and is favoured by the likes of Robert De Niro, Steve Jobs, Tyra Banks, Elton John and our very own Queen Elizabeth II.

Lindberg’s look and appeal is clear.

Patented lightweight frames, classic shapes and timeless elegance are just a few of the brand’s qualities we so admire at Infocus Opticians, which is why we are so proud to stock one of the largest ranges of Lindberg frames in London.

So, to celebrate this we’re inviting all our customers – old and new – to our Lindberg open day on Tuesday 4th October, so you can try the Lindberg experience yourself. And every visitor will also receive £75 off when you buy Lindberg glasses with Infocus Opticians.

So what makes Lindberg glasses London so special? Where does the brand’s story begin?

In 1969, optician Poul-Jørn Lindberg set up his practice with his wife in the city of Århus in Denmark. But as his own eyesight deteriorated he grew frustrated at the heavy frames then available on the market. So, ever the innovator, he started designing eyewear himself. In search of feather-light spectacles, Poul-Jørn partnered with esteemed architect Hans Dissing and together they eventually designed and produced Air Titanium – the world’s first range of titanium eyewear.

This groundbreaking range spurred them on to start a design house – Lindberg Optic Design – in 1984. Lindberg frames were crafted behind these closed doors, until 1986 when the first AIR Titaniums were launched to the public. Each pair was a spectacle-masterpiece, customized to each individual face, with no mechanics in sight.

Since then the Lindberg brand has built a reputation around flawless quality, superior flexibility and its patented light-weight metal alloy. It’s no wonder they have become the most sought-after spectacles all year round.

Here are a few of our favourite frames this season:

Barely visible when you buy Lindberg glasses London

Staying effortlessly cool with Lindberg Glasses London this AW16

Enjoy the lightweight patented frames of the Lindberg glasses London

So join entrepreneurs, A-listers and royalty and pop by on the 4th October to experience the life-changing potential of Lindberg frames. Our expert team of dispensing opticians will be on hand to find you a pair tailored to your lifestyle and all customer will enjoy £75 off when you purchase any complete pair of Lindberg glasses.